Communications and Marketing Specialist

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Closing Date:

12/09/2025

Type of Position:

Digital Content DevelopmentNo

Job Type:

RegularNo

Institution Name:

University of Arkansas, Fayetteville

Founded in 1871, the University of Arkansas is a land grant institution, classified by the Carnegie Foundation among the nation’s top 2 percent of universities with the highest level of research activity. The University of Arkansas works to advance the state and build a better world through education, research, and outreach by providing transformational opportunities and skills, fostering a welcoming climate, and nurturing creativity, discovery, and the spread of new ideas and innovations.

The University of Arkansas campus is located in Fayetteville, a welcoming community ranked as one of the best places to live in the U.S. The growing region surrounding Fayetteville is home to numerous Fortune 500 companies and one of the nation’s strongest economies. Northwest Arkansas is also quickly gaining a national reputation for its focus on the arts and overall quality of life.

As an employer, the University of Arkansas offers a vibrant work environment and a workplace culture that promotes a healthy work-life balance. The benefits package includes university contributions to health, dental, life and disability insurance, tuition waivers for employees and their families, 12 official holidays, immediate leave accrual, and a choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.

Below you will find the details for the position including any supplementary documentation and questions, you should review before applying for the opening.

If you have a disability and need assistance with the hiring process, please submit a request via the Disability Accommodations | OEOC | University of Arkansas (uark.edu) : Request an Accommodation. Appli­cants are required to submit a request for each position of which they have applied.

For general application assistance or if you have questions about a job posting, please contact Human Resources at 479.575.5351.

Department:

Industrial Engineering Administrationhttps://engineering.uark.edu/industrial-engineering/

Summary of Job Duties:

The Communications and Marketing Specialist serves as the departmental communications and marketing officer, responsible for developing, implementing, and managing all digital and print media. Additionally, the employee manages the planning and implementation of events that promote the department’s programs and accomplishments. This position plays a key role in advancing the department’s visibility and engagement across multiple platforms, ensuring alignment with the College and University’s communications standards.
Regular, reliable and non-disruptive attendance is an essential job duty, as is the ability to create and maintain collegial, harmonious working relationships with others.

This position is governed by state and federal laws and agency/institution policy.

Primary Responsibilities:

Marketing & Communications:
• Develop and execute marketing and communication strategies to promote departmental programs, research initiatives, and events to internal and external audiences.
• Create compelling written, visual, and multimedia content for print, web, email, and social media channels.
• Maintain brand consistency and ensure compliance with University and College communications policies and visual identity standards.

Digital Media Management:
• Design, produce, and update content for the departmental website, newsletters, annual report, scholarship booklet, and other digital platforms.
• Manage departmental social media accounts, including strategy, scheduling, and analytics.
• Monitor engagement and performance metrics to optimize communication effectiveness.
Event Planning & Coordination
• Lead the planning, coordination, and execution of key departmental events, including (but not limited to):
o The annual Capstone Symposium
o The Student Awards Banquet
o First Year Engineering recruiting and decision day coordination and implementation
• Provide support for additional events throughout the year, such as guest lectures, alumni gatherings, and student outreach activities.
• Collaborate with faculty, staff, students, and external partners to ensure smooth event logistics, promotion, and follow-up.

Collaboration & Outreach:
• Work closely with departmental administrators and the College Director of Marketing and Communications to identify and highlight newsworthy activities and achievements.
• Coordinate with other academic units and external organizations to support shared initiatives and publicity efforts.
• Work closely with the Arkansas Academy of Industrial Engineering (AAIE) to maintain and update their website, design and distribute newsletters, and produce digital and print marketing and media materials that promote the Academy’s mission and activities.

Regular, reliable, and non-disruptive attendance is an essential job duty, as is the ability to create and maintain collegial, harmonious working relationships with others.

Qualifications:

Minimum Qualifications:

• Bachelor’s degree in communications, marketing, graphic design, journalism, English, or related field from an accredited institution of higher education

• At least one year experience in communications, marketing, graphic design, and/or social media management

• Evidence of strong writing and editing skills with attention to detail and deadlines - Writing sample required

• At least one year experience in event planning

Applicable equivalencies may be considered on the above qualifications.

Preferred Qualifications:

• Proficiency in graphic design and content management tools (Adobe Creative Suite, Canva, WordPress, Social Media platforms, etc.)

• At least two years experience in communications, marketing, and/or social media management

• At least two years experience in event planning

• Experience working in a higher education environment

Knowledge, Skills & Abilities:

• Knowledge of University policies and logo compliance. Knowledge of design and layout techniques.

• Must possess skills and abilities related to data query and analysis using Workday and Microsoft Excel to support research for publication content.

• Ability to write descriptive, informative and accurate narratives.

• Ability to create web-based forms including surveys and applications and the ability to disseminate information, possibly utilizing graphic design (charts, graphics, animations).

• Ability to demonstrate artistic style and expertise in developing interactive presentations and web development.

• Ability to plan and execute events

Additional Information:

$51,021-$57,000; commensurate with education and experienceCover Letter/Letter of Application, List of three Professional References (name, email, business title), Resume, Writing SampleOther (see special instructions for details), Proof of Veteran Status, Unofficial/Official Transcript(s)Ashley Reeves, ayoungbl@uark.edu

All application materials must be uploaded to the University of Arkansas System Career Site https://uasys.wd5.myworkdayjobs.com/UASYS

Please do not send to listed recruitment contact.

Special Instructions to Applicants:

Submit at least two writing samples that demonstrate your versatility and range as a writer. These samples should showcase your ability to adapt your style, tone, and approach to different contexts, audiences, or purposes. You can submit as many samples of your work as you would like.

Optional: Submit graphic design samples that demonstrate your versatility and range as a designer. These samples should showcase your ability to adapt your visual style, approach, and design solutions to different contexts, audiences, or purposes.

Pre-employment Screening Requirements:

Criminal Background Check, Sex Offender Registry

The University of Arkansas is committed to providing a safe campus community. We conduct background checks for applicants being considered for employment. Background checks include a criminal background check and a sex offender registry check. For certain positions, there may also be a financial (credit) background check, a Motor Vehicle Registry (MVR) check, and/or drug screening. Required checks are identified in the position listing. A criminal conviction or arrest pending adjudication or adverse financial history information alone shall not disqualify an applicant in the absence of a relationship to the requirements of the position. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.

The University of Arkansas seeks to attract, develop and retain high quality faculty, staff and administrators that consistently display practices and behaviors to advance a culture that embeds equal opportunity, educational excellence and unparalleled access for all.

The University of Arkansas is an equal opportunity institution. The University does not discriminate in its education programs or activities (including in admission and employment) on the basis of any category or status protected by law, including age, race, color, national origin, disability, religion, protected veteran status, military service, genetic information, sex, sexual orientation, or pregnancy. Questions or concerns about the application of Title IX, which prohibits discrimination on the basis of sex, may be sent to the University’s Title IX Coordinator and to the U.S. Department of Education Office for Civil Rights.

Persons must have proof of legal authority to work in the United States on the first day of employment.

All Application information is subject to public disclosure under the Arkansas Freedom of Information Act.

Constant Physical Activity:

N/A

Frequent Physical Activity:

Manipulate items with fingers, including keyboarding, Sitting, Standing

Occasional Physical Activity:

Pulling, Pushing, Repetitive Motion, Talking

Benefits Eligible:

Yes